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March Madness: The Road to the Final 4 – Infographic
This Monday marks the culmination of the NCAA’s March Madness championship. Louisville, Wichita State, Michigan, and Syracuse are the final remaining contenders. We’ve pulled data on all their biggest...
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Jumptap and eXelate Join Forces to Bring Online Data into Mobile and Across...
As Seen On: Jumptap.com We’re happy to announce a new partnership with eXelate, the leading smart data and analytics engine, to help advertisers deliver highly-targeted mobile ad campaigns by bringing...
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Audience Targeting Budgets to Increase by 38%: eXelate and Digiday’s State of...
In March and April of 2013, we again participated in the State of the Industry Survey in conjunction with Digiday. The survey captured feedback from over 650 digital advertising professionals on the...
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The Smart Data Manifesto: Goodbye Big Data, Hello Smart Data
Today we’re excited to start our series of white papers dedicated to explaining the evolution of Big Data to Smart Data. These set of Smart Data Papers are dedicated to frame our point of view on the...
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Cinco De Mayo: Mexico and France’s Browsing Interests
Cinco de Mayo is a widely celebrated but little understood holiday. For most Americans, Cinco de Mayo is a celebration of Mexican culture, with good food, good margaritas and good times. In fact, Cinco...
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eXelate and Bizo Join Data Forces to Create ProSumer Segments
eXelate is excited to announce 10 new targetable segments created by combining eXelate’s most popular premium interest and intent segments and Bizo’s powerful business demographic data (e.g. job...
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Making Mobile Actionable with eXelate and Drawbridge
The digital world continues to get increasingly complex as consumers continue to utilize different platforms (PC, smartphone, tablet) throughout their digital day. Our latest white paper, The Smart...
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The eXelate Team Helps Foster the Next Generation of Data Scientists
On Tuesday, the Data Science and Technical Operations groups at eXelate participated in our New York City community when members of the teams visited 6th grade math classes at MS 54 (Booker T...
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Mobile Browsing Interests of Men & Women
The future is mobile. Phones and tablets are becoming larger parts of our online activity. Our lives are filled with multiple browsing devices, from tablets and phones to traditional computers. Mobile...
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Notes from Brian Morrissey: Data and its Discontents
At Digiday we have this thing we call Buzzword Bingo at events. The idea is that people get a prize by plotting out various buzzwords. I like to have a side bet nowadays of what will get checked off...
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The Path to a New Car: A Word from eXelate’s VP of Auto Sales
This is my first blog post as the automotive guy at eXelate, and being born and raised in Detroit, it’s been all about cars my entire life. Now that data has become a major factor in targeting...
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eXelate Selected as One of AlwaysOn Global 250 to be Honored at AlwaysOn...
New York, NY – July 22, 2013 – eXelate, the smart data company that powers smarter digital marketing decisions, announced that it has been chosen by AlwaysOn as one of the AlwaysOn Global 250 winners....
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eXelate’s data eXcellence awards
This Thursday, eXelate will host its first-ever data eXcellence awards. The awards are the industry’s first and only event celebrating the innovative use of data for smart marketing decisions. Every...
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eXelate’s data eXcellence awards: The Winners
We’re excited to announce the winners for the first ever data eXcellence awards! Thank you to everyone who nominated. Check out all the awards talk on Twitter and see the pictures below and on our...
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